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18.10.2023
Getting wise to the sneaky practices of MFAs
01.09.2023
Talking personalisation with Burger King
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Talking Mobile with Yodel Mobile
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A more sustainable type of advertising
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“Communication with the user is a tightrope act” – Tobias Boerner and Andre Kempe talk about growth, user relations, and gimmicks vs. value
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“Advertisers went from seducers to stalkers” – how attention metrics are putting them back on the right path
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